Branch Manager - Gold Loan - Delhi - Laxmi Nagar - (M1 - M3)

Role Purpose To lead and manage the end-to-end operations of a Gold Loan branch, driving business growth, ensuring operational excellence, maintaining portfolio quality, and delivering superior customer experience while adhering to regulatory and risk guidelines. ________________________________________ Key Responsibilities

1. Business Delivery & Growth

• Drive Gold Loan portfolio growth through branch walk-ins, local sourcing, and cross-selling initiatives • Plan and execute local marketing and sales campaigns to increase customer acquisition and branch visibility • Achieve monthly targets for loan disbursement, revenue, and profitability • Identify new business opportunities within the catchment area ________________________________________

1. Branch Operations Management

• Oversee daily branch operations ensuring smooth and efficient functioning • Ensure proper gold appraisal, loan processing, and disbursement as per company policies • Monitor cash management, documentation, and audit readiness • Maintain adherence to regulatory requirements, internal controls, and compliance standards ________________________________________

1. Customer Experience & Relationship Management

• Build strong customer relationships to drive repeat business and referrals • Ensure high-quality service delivery and resolution of customer queries • Handle escalations and ensure customer satisfaction levels are consistently high ________________________________________

1. Team Management & Capability Building

• Lead, train, and motivate branch staff to achieve performance goals • Conduct regular team meetings to align on targets and performance expectations • Drive a high-performance culture through coaching, mentoring, and feedback • Manage staffing, onboarding, and performance reviews ________________________________________

1. Portfolio Quality & Risk Management

• Ensure quality of gold loan portfolio with strong focus on risk mitigation • Monitor overdue accounts, initiate recovery actions, and control NPAs • Ensure accurate assessment of gold collateral and fraud prevention ________________________________________

1. Financial & Cost Management

• Monitor branch profitability, cost control, and resource allocation • Track key financial metrics including yield, cost-to-income ratio, and operating expenses ________________________________________

1. Reporting & MIS

• Maintain accurate records of branch performance (business, operations, collections) • Share periodic reports with regional/zonal leadership • Track and analyze branch performance vs targets ________________________________________ Key Skills & Competencies • Gold Loan Operations & Appraisal • Sales & Business Development • Team Leadership & People Management • Customer Relationship Management • Risk & Compliance Orientation • Financial Acumen & Analytical Skills • Strong Local Market Understanding • Communication & Stakeholder Management

Educational Qualification • Graduate (preferred: Commerce / Finance / Business) • Certifications in gold appraisal or financial services (preferred)